DIRECT RESPONSE

The equation is simple: Attract. Intrigue. Persuade. And yet, too many direct mailers
miss the mark.

Marcomm Associates understands the difference between annoying junk mail and effective,
sales-inducing direct repsonse that acheives measurable results. Whether you're introducing
new products, announcing a sales promotion or releasing corporate information, we engage
programs that stick to the equation!

We develop and manage direct mail campaigns from concept through postal compliance
and fulfillment.

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Client: Allied Healthcare
Key Message: Allied acquired Bear and
Bicore to form a stronger entity in the
healthcare industry.

Client: Transcomp Systems
Key Message: Transcomp needed to emphasize the
possibility of improving driver productivity using their
proprietary route tracking system.



Client: Bicore Products
Key Message: By "dropping" the cost its best-
selling unit, Bicore, in essensce, reduced the cost
of respiratory healthcare.

Client: Life Support Products
Key Message: LSP's mission was to emphasize
the significance of "one little button" which
could improve emergency ventilation healthcare.